• Satisfy your sweet tooth with the MOON x Sprinkles Birthday Cake Toothpaste – a fluoride-free, sugar-free birthday cake-flavored toothpaste inspired by Sprinkles’ iconic Sprinkle cupcake
• A delightful blend of birthday cake flavor with hints of vanilla buttercream frosting in a pink sparkly toothpaste – co-developed with Sprinkles’ Head of Culinary
• Formulated with coconut-based surfactants for a low-foaming brushing experience that is gentle on enamel and reduces irritation on gums
• Infused with ethically-sourced mica to gently polish teeth and remove stains
• Vegan, cruelty-free and gluten-free. No parabens, phthalates, triclosan or SLS/SLES
• Pairs best with the MOON x Sprinkles Electric Toothbrush to add a real celebration to your brushing routine.

• Fluoride-free pink toothpaste with ethically-sourced mica to gently polish teeth
• A sugar-free, Birthday Cake flavor with hints of vanilla buttercream frosting
• Made without SLS/SLES, Parabens, Phthalates, Triclosan and Gluten
• Vegan & Cruelty-Free
• Made in the U.S.A with globally-sourced ingredients
• Glycerin, Aqua/Water/Eau, Hydrated Silica, Sorbitol, Fragrance (Parfum), Sodium Coco-Sulfate, Xanthan Gum, Sodium Benzoate, Sodium Cocoyl Glutamate, Sodium Gluconate, Citric Acid, Sodium Hexametaphosphate, Carrageenan, Sodium Chloride, Cocos Nucifera (Coconut) Oil, Disodium Pyrophosphate, Vanillin, Mica, Stevia Rebaudiana Leaf/Stem Extract, Sucralose, Anethole, Benzaldehyde, Titanium Dioxide (CI 77891), Red 40 (CI 16035), Red 33 (CI 17200)

Adults and children 6 years & older: Brush teeth thoroughly at least twice a day (or use as directed by a dentist). Do not swallow.